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Get to Know the Developer: Related Ross
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Get to Know the Developer: Related Ross

The billionaire owner of the Miami Dolphins is reimagining downtown West Palm Beach. Here's who Related Ross is, what they've built, and why their presence matters for WPB real estate buyers.

Get to Know the Developer: Related Ross

When Stephen Ross — the billionaire founder of Related Companies and owner of the Miami Dolphins — turns his attention to a city, that city changes. West Palm Beach is changing.

Related Ross, the joint venture between The Related Companies and Stephen Ross's personal real estate interests, has become the most consequential developer operating in downtown West Palm Beach. Through a deliberate, multi-project commitment to the city — anchored by South Flagler House and now Shorecrest at 1865 North Flagler Drive — Related Ross is not simply building luxury condominiums. They are setting the standard against which every other WPB luxury project will be measured for the next decade.

Get to Know the Developer: Related Ross

Stephen Ross founded The Related Companies in 1972 with a single HUD-financed apartment project in New York City. Over five decades he built it into one of the most influential private real estate companies in the United States — responsible for Hudson Yards in Manhattan, the most ambitious urban development project in American history, as well as luxury residential towers, mixed-use projects, and affordable housing developments across the country. He purchased the Miami Dolphins in 2008 and has since invested hundreds of millions into renovating Hard Rock Stadium and repositioning the franchise.

Ross is personally connected to Palm Beach County. He has been a longtime presence in the area, and his decision to commit Related's resources to downtown West Palm Beach is not a speculative bet. It is a considered commitment from someone who has watched this city mature and believes its best years are ahead.

South Flagler House is the project that established Related Ross's WPB credentials. Delivered on South Flagler Drive, it brought the kind of ultra-luxury condominium product the city had never seen — and sold it to a buyer profile that had previously overlooked WPB entirely. Its success demonstrated that genuine demand existed for world-class residential product here, not just aspirational demand.

Shorecrest at 1865 North Flagler Drive is the amplification of that thesis. Where South Flagler House proved WPB could support ultra-luxury residential, Shorecrest goes further: it is a wellness-forward private residential club, not simply a premium condo building. With approximately 96 boutique residences across 28 stories, a distinctive mosaic-inspired façade by Roger Ferris + Partners, interiors by the internationally acclaimed Rottet Studio, and the full Related Life resident programming platform, Shorecrest is one of the most sophisticated residential projects under development anywhere in South Florida.

One of the most important things Related Ross brings to WPB that other developers cannot replicate is Related Life — a fully developed resident programming and lifestyle management platform built on decades of operating luxury residential communities across the country. Related Life is the infrastructure behind the experience: culinary demonstrations, sommelier events, wellness programming, private social experiences, and a dedicated on-site Lifestyle Director who manages the connective tissue between the building's amenities and the broader Palm Beach cultural ecosystem. This is not a community events program designed to fill a brochure. It is a proven operational model that transforms a building from a place you live into a community you belong to.

The presence of a developer of Related Ross's caliber in a market signals something important: that the market has reached a level of maturity that justifies institutional-quality commitment. Related doesn't build where the numbers don't work. Their decision to invest successive projects in downtown WPB — and to bring their full design, programming, and operational infrastructure to bear — is one of the strongest possible endorsements of the city's trajectory.

For buyers evaluating WPB new construction, a Related Ross project carries specific advantages. Related has a deep track record of delivering what they promise. The South Flagler House track record is visible and verifiable. At Shorecrest, that track record combined with the design team and programming infrastructure creates a project with meaningfully lower execution risk than first-time luxury developers entering WPB for the first time.

When Stephen Ross — who owns an NFL franchise, built Hudson Yards, and has spent decades watching South Florida real estate — commits multiple consecutive projects to downtown West Palm Beach, that commitment should inform how you think about the corridor's long-term value trajectory. Related Ross projects in WPB are not available through generic search portals. The best units are often allocated through the broker network before the public has access. DO Homes Group maintains active relationships with the Related Ross sales teams and can provide current availability, floor plan comparisons, and contract guidance. Contact us directly for a current update on Shorecrest availability and pricing.

Guide written by the DO Homes Group team — West Palm Beach luxury condo specialists at Premier Brokers International.

Related Rossdeveloper spotlightShorecrestSouth Flagler Housenew constructionWPB market

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